Here are some marketing ideas we are incorporating in our sales campaign.
Naturally our existing retailers are a first port of call, they are already keen to up sell our products and support an environment awareness campaign. They are able to sell the calendar on it's own or package with our products in gift baskets etc. Suggested selling price to Retailers is $10 inc gst. Corporations, small and large companies, Water Authorities, Government agency's i.e. Landcare depts, and local Councils, these are all organisations keen to promote themselves as good corporate citizens concerned about our environment. There are two strategies you may wish to employ, one is to suggest their social club considers raising funds using the calendar by purchasing at $10 including GST and selling for $14.95 which leaves a nice profit for the club. Second option is to suggest the company use the calendars as Christmas gifts for their clients and staff. My favourite - You may wish to consider using the calendar's as an introduction to your future Mifundraiser opportunities at schools, clubs etc you may already have approached and been allocated...It's a great opportunity for them to begin raising funds and promote your Miessence business. Bookstores and Newsagencies are always keen to have new and interesting calendars....they have become a very popular Christmas gift over the past few years and the message our calendars convey touches many mainstream folk. Your own Reps, their Market Stalls, Expos plus family members' and friends' Christmas gifts. |